Tuesday, March 30, 2010
Monday, March 29, 2010
Interacting with the iTunes App Store just got easier, thanks to the new App Store Facebook page.
Developed and powered by Vitrue, the new page puts the App Store inside Facebook — making it easy to search for apps, share them with friends, find out which apps are hot right now and which are deemed “essential” by the iTunes editors.
In the Featured tab on the App Store’s Facebook page, you can see top apps and view the sales charts for paid and free apps across different categories. This is the same information that you would get from iTunes or from the App Store application on your iPhone or iPod touch, but it’s all in Facebook. I'm suprised though they didn't implement this earlier!
Wednesday, March 24, 2010
- Adam Ostrow – Editor-in-Chief
- Sharon Feder – Managing Editor
- Brenna Ehrlich – Editorial Assistant
- Lauren Rubin – Director of Advertising
- Adam Hirsch – Chief Operating Office
1. Attend your local Twestival event around the world - www.twestival.com
Might see you there tomorrow night!!
It includes all the web videos that have exceeded 100 million views. Lady Gaga has long been a staple of the chart, but now she’s essentially in a club all her own: She’s the first franchise to reach one billion views.
Gaga’s music videos hold three spots in the 65-video 100 Million Club — one for “Poker Face” (374,606,128), one for “Just Dance” (272,941,674) and one for “Bad Romance” (360,020,327). Add them up and you get just over one billion views. She won’t occupy the club alone for long, though; the Twilight saga is close behind with 980 million and Soulja Boy is at 860 million.
Gaga is primarily a hit on Vevo and YouTube; 25% of Vevo’s visitors only have eyes for her. The pop star has attracted Internet attention elsewhere, too. A Facebook group of more than 100,000 people initiated National Lady Gaga Day about a month ago, and her latest Internet hit is her “Telephone” music video with Beyoncé.
The point is, you can’t escape Gaga on the Internet. She’s everywhere right now. We welcome speculation as to exactly why the web loves her so, so let us know in the comments if you have any ideas.
Monday, March 15, 2010
In 2010, social media has truly found its place as a function of a company's and musical artists overall marketing strategy. It's power and reach are evident in almost all social media campaigns that companies and musical artists are engaging in. And the most important word in social media is of course, 'engaging'.